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For us at Town’s End this journey has met and far exceeded our expectations. What started a simple concept to feature our favorite athletic wear and performance apparel has grown exponentially and garnered a following of over 4,000 on Instagram and brought more than 15,000 visitors to our site.  


Town’s End Outfitters was founded by two women with a love of sports and fashion - but with a strong background in marketing. We quickly understood that our value is providing your brand exposure while optimizing branding and advertising spend. 


So, in addition to serving our favourite brands through an ecommcerce platform, we decided to help grow and develop other niche apparel brands. Prior to founding Town’s End Outfitters, Britt and Carolyn both graduated from the University of Colorado with Bachelor’s Degrees in Journalism with a focus on branding and advertising. They have had experience working with prestigious brands such as Sotheby’s International Realty, the International Olympic Committee (IOC), and the Oliver & Bonacini Group. 


We’re proud to present Town’s End Outfitters as the first “retail agency” of its kind - offering brands the services of a marketing agency alongside sales channels and customer feedback. 


What is a “retail agency”? 

Great question! It is a concept we’ve developed as a retailer wherein we also offer marketing and consulting services to the brands we work with. 


How does it work? 

As a member of our brand family, you receive access to all of our services as well as an additional sales channel for your product. 


Where do we begin? 

Let’s meet! We’d like to get a better understanding of your brand and product. From there, we can look at options that will work for everybody. Including your product on our site allows us to learn and grow together via consumer feedback and sales.


Our services include but are not limited to

  • Brand Audit
  • Content Creation
  • PR & Media Relations
  • Posting & Publishing
  • Events & Private Trunk Shows
  • Digital Advertising
  • Influencer Marketing
  • Consumer Feedback Reporting


For more information, email us at 

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